Google Alert is a fantastic service from Google that notifies you (via email) when ever it finds a specified keyword while crawling websites/blogs.
You can add all your product names in ‘Google Alert’ and get an email every time Google finds a mention about it, anywhere on the Internet.
This has lot of advantages:
- If somebody talks about your product on a blog/forum, you can participate in it by giving support, notifying them with newer updates or giving some offer to those blog/forum readers.
- Similarly, you can learn what others think about your product, use their reviews on your website as testimonials etc.
- You can know if your product has been cracked and is available on any of the torrent websites.